Dwarf Factory Instagram Strategy
Dwarf Factory is among the Top Artisan Keycap Manufacturers in the world. I was in charge of their content on their Website, Facebook and Instagram.
See their work here:
ANURA 2.0 KEYCAP SALE CAMPAIGN ON INSTAGRAM
Depict 7 frogs with 7 special skills & characters. Followers will vote for their favorite one throughout 6 rounds.
Those whose voted frogs survived through 6 rounds will have a chance to enter the Lucky Draw for the Giveaway of limited King & Queen Frog keycaps + a set of 7 Anura2.0 Keycaps.
DROIDDOG KEYCAP SALE CAMPAIGN ON INSTAGRAM
Create the story of Billy - an adopted dog and his owner Dagurin the WW III on IG: @dagurandbilly. Billy was rescued and turned into a half-robot K9 after an explosion. This gave him many gadgets and supernatural abilities. The story continues with their adventure to find another planet for humans. This paves the way for many space concept keycaps afterward.
KRAKEN KEYCAP SALE CAMPAIGN ON INSTAGRAM
A challenge in which 3 influencers were 3 sages giving challenges for players to interact and get a chance of a lucky giveaway. We attracted traffics from influencers’ accounts to ours to gain more followers and finally turned them into purchasers by the attractive story.
THE 4 VEGGIES KEYCAP SALE CAMPAIGN ON INSTAGRAM
Inspired by the famous Plants vs Zombies game, we create the first Plants vs Witches game ever on the Instagram feed by posting 3 photos/round